I had a Epi G400 and currently have a 2020 Gibson SG Standard '61. I got the Epi G400 new in like the late '90s or early 2000s. It was a very capable guitar. The quality of the inlays and glue joints were not as clean on the G400 as my 2020 Gibson but I heard quality on the Epis may have improved since the late '90s and early 2000s. The G400 din't sound as lively and the wood din't resonate and vibrate as much as the new Gibby. This may or may not be due to the multiple piece body covered by a laminate front and back on the Epi. The older Epi does have a rosewood fretboard though instead of Indian Laurel like the current ones. The frets on the G400 were not dressed and finished as well and needed some work, while the Gibby fretboard was Plek'd and perfect out of the box.Today I stopped by my local guitar shop to check some guitars. I saw a SG from Gibson side by side with an Epiphone. Same color too. They looked basically identical apart from the headstock. Mainly, I was surprised that I couldn't say the Gibson was visibly better built. This just wasn't obvious at all.
I have not looked at new Gibsons for a while as I much prefer buying used and older guitars. The Gibson was also very shiny. Are they using poly on Gibson SGs now? All together it just didn't feel worth it at all paying the huge price difference for a headstock. Since the pickups and electronics are easily changed on solid bodies.
Both of them passed and failed my main finishing and QC tests when I look at guitars. I always check the body bidding where it meets the neck for color bleeding etc and the fretboard for glue. Neither had that, which is good. But both failed the neck meets body test. Often cheap guitars mess up there and the finish is not smooth. They are hidden by the neck pickup but if you look closely you can see it. I have seen this fail even in product photos online, which are sharp enough to zoom in. The Gibson looked as bad as the Epi there. Both failed in my eyes. My friend's 700 bucks Ibanez looks impeccable there in comparison.
So based on this example I saw, brand new, I would not spend the money on the Gibson SG. If you had told me they were made in the same factory, from a finish and QC point of view, I would have believed. Anybody here owns both and can comment?
BTW, the Gibson SGs have nitro and not poly finishes
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